Benaughty.com is marketed as a casual dating site, a place where nobody takes dating too seriously, and everybody’s up for having a very naughty time. Sounds great hey! Unfortunately the reality is very different.
Chances are you’re much more likely to get your wallet ripped off than your underwear. This is one dating site that you’ll want to avoid like Russell Brand on your wedding night.
I’m going to take a closer look at the dirty tricks behind this deplorable site, and the dubious bloodsucking tactics they’re using to scam thousands of people out of their hard earned money.
Dirty Trick No. 1 – Fake Profiles on Their Homepage
You don’t need to look very far before you come across their first deceitful trick – fake member profiles on their homepage!
Benaughty rotates their homepage between a number of different designs. At the time of writing this, the following homepage was being used over at benaughty.com:
So Sarah is 26, and lives in Evesham (UK), and she likes being spanked. And it looks like Sarah is not the only gorgeous model living in Evesham, 8 more beauties also grace the homepage. But what happens if we access the same website from another location?
Using a web-proxy based in the USA I visited benaughty.com again:
As you can see, it looks like Sarah and her friends also live in St Louis (USA). So what’s happening?
The site is using geo-targeting to obtain your location, then simply displaying your local city/town name on the page. They want you to believe that there are large numbers of beautiful women already on the site, and also living just down the road from you.
But the reality is – Sarah does not exist, nor does she have a profile on Benaughty, and nor do any of her friends. But you won’t find a statement of disclosure anywhere on their homepage that states that these photos and descriptions do not belong to real site members.
Dirty Trick No. 2 – Spam Infested Messages, Winks and Chat Requests
After only joining the site 3 hours earlier, this is what ‘My Activity’ looked like:
And after 24 hours ‘My Activity’ looked like this:
And after 7 days:
I’d now received 21 messages, 30 winks, and had 46 admirers. Truly amazing! Especially considering I’d not yet filled out a single word in my profile, nor had I uploaded a photo, and I had even given myself the onscreen name: “ihaverabies”. Yet despite this, my profile also received 5 votes of above 4 stars.
For anybody who has ever used a reputable dating website, you will know that the chances of receiving a message with a blank profile and within 3 hours of joining, are pretty much next to none. So what’s going on here?
It’s always difficult to prove, but the vast majority of messages, winks and chat request are most likely being generated by scammers who’d sell their own grandma if they got half a chance. But the bigger question is… why is Benaughty allowing this to happen?
Dirty Trick No. 3 – 3 Day Trial Payment Scam
A 3 day trial for only £3.48 may sound very tempting, especially when your inbox has been flooded with messages and chat requests from lots of pretty girls. But you’ll definitely want to read the small print first!
And here is the small print from their billing policy:
“If you choose the 3-day trial Platinum Membership plan, your credit card will be automatically billed at the rate of £39.99 at the end of your trial and every month thereafter until you cancel.”
So you need to cancel within 3 days otherwise you’ll find that £39.99 has been taken from your credit card. However… If you then look into their terms and conditions (not visible on the payment page) you will find the following statement:
“If you do not want to continue to use the site you can cancel the automatic billing any time before the payment collection date, allowing at least 3 days for any administrative processing to occur.”
So even if you do attempt to cancel within the 3 day window, your chances are very slim that this will be approved in time. They also attempt to make the cancellation process as awkward as possible by making you call an operator in America. Here’s what it says on their billing help pages:
“The cancellation procedure: enter your password, confirm that you want to cancel your subscription, choose the reason for cancellation and call our operator on +1-800-960-4207.”
So it’s as easy as pie to take out a subscription, but if you want to cancel, they’ll make you jump through flaming hoops.
Dirty Trick No. 4 – Hacking Your Email Contacts
Another dirty trick they have up their sleeves is attempting to gain access to your email contacts. When you log into the site, you’ll see a box on the homepage that says: “See which of your friends goes online dating! Click here and we’ll check every dating website now!”.
Of course, they have absolutely no idea which of your friends are using online dating sites, it’s just a scam to persuade you into giving them access to your mailbox and contacts. If you do click on one of the mail icons, you’re then asked by your mail provider, (Gmail, Yahoo etc.), if you will allow access for Benaughty. If you click yes, the following window pops up:
The box has the huge capitalized title: “Find Your Friends on Benaughty”, and all of your mail contacts are now highlighted by default. Of course, your friends are not on Benaughty! but Benaughty would like you to believe they are. And if you do click on the unmissable big green button, they will all be sent an invitation to join. The very small, grey, and barely readable text does inform you what’s going to happen, but its most definitely been designed to mislead you.
Dirty Trick No. 5 – Mirror Sites
Benaughty is owned by a company called Cupid plc, and this company also owns a large number of practically identical dating websites. When navigating the website, every now and again you will see a message similar to the one below:
If you check the box and hit update, your profile on Benaughty will now appear on Wildbuddies.com as well. You will then find that you’re bombarded with exactly the same spammy tricks that Benaughty dishes out.
I’ve also seen a link that simply says “More steamy daters here!”, clicking on it and a new site called cheekylovers.com popped up, with the option to join with just one click. Again, this is another site run by Cupid plc.
The Results Speak for Themselves – Negative Reviews Galore!
As a result of this sinful trickery, large numbers of people have been strung along and ripped off. And you don’t need to look far on Google/Bing to find a significant number of negative reviews for Benaughty.com. Here are just a handful of examples:
“This site is full of scammers and cam girls. when reported they turn out to be working for the site trying to get you to sign up to their affiliates. Very poor service.”
“scamcam scam scam men women dont waste your time/money site full of fake profiles like others have reported to no avail.sure these scammers are employees of the site themselves.if you want to try for yourself watch out for perfect pics bad english and ‘verification’ 0/5”
“Don’t bother going on benaughty, some thing is fishy about the site too, when I sign up for benaughty till i did not paid I got lots of msgs n mails the moment i paid msgs n mails reduced about 90%, and rest 10% were all scam artists, prostitutes and cam girls, not even worth looking at the site. FAKE”
“At first when you sign up for the “free” site you start getting phony emails with pictures that are obviously stock photos. I paid for one month to try it out. None of the “contacts” I got ever wrote back, and all messages I got were written with the same language and included stock photos, indicating they were all fake. When I stopped recurring billing, they kept billing me anyway, so I had to put a block through my credit card company. This site is a complete scam and should be shut…”
So Who is Behind Benaughty.com?
Cupid plc is the owner of BeNaughty.com, although the site is operated by a subsidiary called Frindr Ltd. Cupid plc also owns the following dating sites:
And just like on Benaughty, you will find exactly the same fraudulent money-sucking scams being used on these sites too. And I’m very sorry to say, the above list is not complete. There are many more dating sites owned by Cupid plc and their white-label partners. So if you’re looking to join a dating site, and see the words “Cupid plc” anywhere on the page, stay well away!
How to Report Benaughty.com?
If you feel like you have been misled, scammed and ripped off by Benaughty.com, or any other dating site owned or operated by Cupid plc and their partners. Then I strongly recommend submitting a complaint to your local consumer protection organization.
UK: If you’re in the UK, then you can send your complaint to the Information Commissioner’s Office: www.ico.gov.uk
USA/Canada: For the USA and Canada you can report your complaints to the Better Business Bureaus: www.bbb.org
Australia: In Australia you can report a complaint to your local Consumer Protection Agency: www.accc.gov.au
Alternative Site to Benaughty?
Let’s face it, a dating site where you can easily hookup with people for no strings sex is like the holy grail. It simply does not exist! You’d be better spending your money on escort girls or making a cheeky trip to Amsterdam. Alternatively you could try POF.com. Although there are people on there looking for relationships there are also many looking for casual affairs and you can also filter these out in the search options. It’s also free! However, there are quite a few scammers on the site so watch out for any messages that sound too good to be true.
If you would like to avoid being ripped off by other dubious dating sites, I highly recommend reading my guide to online dating scams.